With travelers increasingly turning to Internet sites to research and book their travel, Integrative Logic recognized the importance of influencing/capturing customers in the research phase of their travel planning. To that end, the Virtual Trip Kit was born.

for press inquiries, please contact:

Erica Stephens

E.M. Stephens PR
erica@emstephens.com
Office: 770-429-1958

In all we do, our central goal is to provide our clients with relevant, meaningful and more profitable relationships with their customers. Clink on the links below to learn why we are making headlines.

press releases

Integrative Logic Selects Jim Bowling to Lead Its Business Intelligence Group as Director of Consumer Insights

Bowling brings more than 15 years of experience in industrial, consumer, pharmaceutical and service sectors to the data insights team. Learn More

Integrative Logic Selected for Cetaphil Website Creative and Technical Rebuild

Integrative Logic announces the renovation and launch of Galderma Canada's www.cetaphil.ca

brand site. Learn More

Strategic Marketing Relationship With Herschend Family Entertainment Announced

Integrative Logic will use Business Intelligence to create solutions that build and enhance loyalty among customers of theme park management giant. Learn More

IL Announces Key Management Addition to Further Growth and Drive Transformation

Randy Tucker, Ph.D. joins the Integrative Logic team as a senior statistician. Learn More

IL Starts Relationship With The Sky Lodge, an Exclusive Luxury Property in Park City

Collaboration will maximize strategic marketing results for The Sky Lodge. Learn More

New South Federal Savings Bank & UmbrellaBank.com Selects Integrative Logic

IL selected to provide database development, customer analytics and strategic marketing services for New South Federal Savings Bank and online division UmbrellaBank.com. Learn More

Integrative Logic Launches Ultimate Travel Journal Experience

Virtual Trip Kits bring the customer relationship full circle through a revolutionary, user-driven resort and destination trip planning tool. Learn More

articles

Drug Store News - Beauty Companies Dial Up Online Marketing Strategies

Interactive marketing spending is exponentially increasing across industries and beauty companies are following suit. See how top brands, including Cetaphil®, are utilizing these emerging channels to generate tremendous results. Read Article

Gwinnett Business Journal - Tracking The Tourist

If you ever visit Stone Mountain, see a show in Branson or stay at a Marriott resort in Mexico, there's a chance Integrative Logic might know a little about you. That's because the Lawrenceville marketing data company has turned into one of Gwinnett's fastest-growing tech firms and recently reached a deal to provide marketing data and analysis to Herschend Family Entertainment, a theme park management company that owns, and operates 20 properties in nine states. Read Article

DM News - What Knowledge Lies Untapped In Your Customer Database?

Companies collect a myriad of customer data through a number of sources — from call centers and store credit card programs to in-store and online transactions. Are you leveraging this valuable information to improve customer relationships and profitability or is it languishing in an untapped database? Read Article